Established 75 years ago, NFDC wanted to highlight the benefits of employing a member of the NFDC – including the fact that every contractor works to the same high standards and is fully up-to-date with demolition regulations.
We started by moving away from just talking about demolition to finding out what the best ways to get contractors interested through a mix of print, advertising and digital communications.
Tasked with creating a strategy, exhibition graphics and post print and digital communications campaign in just a week, we delivered on time and generated immediate results. NFDC saw engagement grow and, following the initial project, we now work with the organisation on a retained basis. We’ve invigorated the brand even more with targeted messages that make finding NFDC contractors easier.